Pints of view
On the promotional front I also found what seemed like a too-good-to-be true campaign advertised in Shortlist.
To get two free pints of Kozel (what?) at a pub near you, just download the free app. Seemed like a no-brainer, if only to find out what the heck it is.
I duly followed the instructions, and typed in my postcode. Here’s the result.
Isn’t it peculiar that you would get a consumer (an interested one at that) to struggle through all the palaver of reading an ad, remembering it, downloading an app, inputting details… and then tell them to get stuffed?